The Cheerful Choice

Pure happiness on your toilet!
The Cheerful Choice

Our baby, our classic, our favorite ❤️

24, 48 or 96 of our cheerful toilet rolls!

  • TP that Builds Toilets

  • Super soft

  • Super strong

  • More Sheets

  • 2 PLY 400 Sheets

  • 3 PLY 250 Sheets

  • 100% Tree Friendly

  • With EU Ecolabel

  • European paper

  • Without chemicals

Our baby, our classic, our favorite ❤️

24, 48 or 96 of our cheerful toilet rolls!

  • TP that Builds Toilets

  • Super soft

  • Super strong

  • More Sheets

  • 2 PLY 400 Sheets

  • 3 PLY 250 Sheets

  • 100% Tree Friendly

  • With EU Ecolabel

  • European paper

  • Without chemicals

💵Best value
info
🌳100% tree-friendly
info
what our mission looks like
what our mission looks like

Daily wiping with our roles has serious impact

impact on trees

0

trees saved
tree saved
impact on toilets

0

toilets built
toilet built
impact on lives

0

lives improved
live improved

Reviews

You don't have to believe us, this is what others think of The Good Roll:
  • As a famous Dutch singer I only use the 3-layer toilet roll from The Good Roll. Good for me and good for the planet !!
    Henk Dissel Henk Dissel
  • Received as a gift for Sinterklaas / Christmas, very nice unpI have been trying out less plastic and sustainable products and bringing them into our lives for a while now. When I came across this I thought: perfect! It fits the bill, the paper around the rolls is nice and it is also good for the environment AND they build toilets in developing countries! What more could you ask for? Well, nothing really! :D (Nice detail: the papers can also be used as gift paper! :P)
    Christa, van der Laan Christa, van der Laan
  • Less waste, good quality! What does your butt need besides that? ;)
    Jacqueline, Blok-Singerling Jacqueline, Blok-Singerling
  • 1 Roll lasts a long time and it's for a good cause too! Win win!
    Lisa, Annema Lisa, Annema
  • Fine quality, fun-loving company, very convenient to take a break during the holidays, and then build toilets where you need them. Top!
    Pauline, Assen Pauline, Assen
  • Wipes like a feather! Delicious and fine toilet paper, because of my and my daughter's skin disease we chose The Good Roll. No bleaching agents, no chemicals!
    Ellie, Wolphaartsdijk Ellie, Wolphaartsdijk
  • Ideal, fun and decorative. So nice that it is brought to your home! Don't have to think about anything anymore. I really like this!
    Inge, van der Feltz Inge, van der Feltz
  • Fair is fair: to market this product in this way is fantastic! You understand. I didn't really have time for this shit, but shit! Now I suddenly want climate-neutral poop too.
    Niels, Veek Niels, Veek
  • I have already been able to wrap several presents with the cheerful paper! Now the rolls, including the bag, have been taken to the campsite. Tomorrow morning we will wrap the fresh croissants in it!
    Tara, Krullaars van Hilten Tara, Krullaars van Hilten

Our rolls are Good for

impact on the people
the
people
impact on the planet
the
planet
impact on your bum
your
bum
impact on your feelings
your
feelings
Discover why